New · personal AI health coach

A kind coach for
body & mind.

Personalized for who you are — your gender, age, and habits. No shame, no crash diets, no judgment. Just gentle, daily support that adapts as you grow.

Free forever for the basics · 7-day Pro trial · ~$4/mo annual

Morning, Bril. Quick read: you hit your move goal 5 days last week — that's real progress. How are you feeling today?
Honestly tired. Scale didn't move this week and I'm frustrated.
That's a frustrating place — and a normal one. Weight bounces, especially mid-cycle. Looking at your data, your sleep dropped to 5.8h avg this week. Want to start there? Rest moves the scale more than people realise.

What makes Kin different

The opposite of a calorie counter.

A coach that knows you

The AI sees your week — meals, weight, sleep, cycle phase. It reasons from your data, not generic advice.

No shame, ever

No 'cheat days', no 'bad foods', no guilt. We're allergic to the words that made you quit last time.

Personal to you

Different flow for women, men, and non-binary folks. Cycle-aware if you want it. Age-aware for what matters now.

Sustainable by default

Gentle calorie ranges, never extreme. Floor at 1,400 kcal for women, 1,600 for men. Always.

Eating-disorder aware

Built-in safety: we soften, we redirect, we never push numbers when they could harm.

Tracking that doesn't suck

Type 'salmon bowl' and we figure it out. Quick log, no scanning, no looking up grams.

How it works

Three minutes to your starting plan.

01

Friendly intake

A 9-step conversation about your body, goals, and life — not a clipboard form.

02

Your gentle plan

A calorie range (never a strict number), 3 small habits, and movement that fits your life.

03

Daily, kind support

Log fast. Chat anytime. Watch the weekly trend, not the daily scale.

Personalized

Different for everyone — because you are.

Your gender, your age, your habits, your day — they all change what good support looks like.

For women, cycle-aware

Energy and food suggestions that follow your phase. Iron in your period week. Strength on peak days.

For 40+ women

Perimenopause-aware. Strength and protein come first. Bone health gets attention.

For busy men

Less faff, more energy. Belly fat, sleep, and sustainable habits — not bro-science.

For everyone older

Muscle preservation, joint care, and what actually matters at this stage.

Pricing

Honest pricing. No dark patterns.

We tell you exactly when your trial ends. Cancel anytime in two taps.

Free

$0

forever, no card

  • Full onboarding + starting plan
  • Daily tracking (food, water, move, weight)
  • Daily charts
  • 10 AI chat messages per day
Best value

Pro

$49.99/yr

≈ $4.17/mo · or $8.99 monthly

  • Everything in Free
  • Unlimited AI coaching
  • Weekly & monthly insights
  • Full cycle-aware guidance
  • Adaptive plan that grows with you

Safety

Care first, optimization second.

  • Never recommends extreme restriction. Hard floors on calorie targets.
  • Eating-disorder aware: softens, redirects, surfaces support resources.
  • Health data stays private. No third-party trackers in the app. Export and delete in two taps.
  • Kin is supportive, not a doctor. We always say so.

Ready for a kinder kind of coaching?

Free to start. No card needed. Three minutes to your starting plan.